Branding was a feature of B2C sites for years. B2B platforms were largely bland, formal and lacking a distinct flavor. But this is the year 2020. And as customers get used to being superior, B2B brands' self-service experiences can't afford to stand behind the curve. The stats and details in this infographic illuminates why branding is important to B2B and how it can drive long-term development.
Also Visit: Quality Data is a Goldmine for B2B Lead Generation.
infographic by: www.thecommerceshop.com