Every year, the holiday season seems to start sooner, but there is a good reason for that. Customers start investigating gift ideas months in advance, but far later they can still commit themselves to purchases. When sales ramp up, you need to be ahead of the game to begin seeing results around Black Friday. 150 + million Americans shopped during Thanksgiving weekend last year, spending an average of $289.19.
In this case, social has an important position as videos, how-to guides, and wish lists are resources to catch the attention of people during the holiday season. Holiday shoppers want to be motivated to show them what you can do, and this is your cue. You will lead your target group to convert with the right ad units and strategy as the months progress.
Also Visit: Ultimate Benefits of Google Ads to Grow Your Business Online.
infographic by: strikesocial.com