Growth marketing is concerned with after-sales, whereas product marketing is concerned with pre-sales; the two can be combined. This can be accomplished through growth-oriented, product-led marketing.
What is the process of product growth marketing, and how can SaaS executives include it in their plan? Use our infographic to guide you through these steps as you follow them.
To improve your customers' overall experiences, you must first understand their pain spots. These adjustments may involve bettering client service, introducing new features, or developing a more effective onboarding procedure.
Show your buyers the benefits of your product and why they require it. The best method for educating potential customers about your product is video, especially when it is brief.
Maintain the promises you made about the benefits your product can provide and set reasonable expectations.
Additionally, make the onboarding process as simple as you can for users. Give them options like live support, let them know about important dates, and foresee their future needs.
Last but not least, be sure that any new features you introduce truly address client pain areas and are not merely for show. Research and surveys might help you determine what your users are looking for. You can also look at more useful information, such as customer profiles.
Launch your product-led marketing plan using our infographic.
Provided to you by: Firstpagestrategy.com
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